Face covering designs that get 10/10 for creativity

Face covering designs are reaching creative new levels, whether DIY or on the high street. So, to brighten up the latest lockdown, we’ve pulled together some of the best we’ve seen. If you’ve had your fill of surgical-style masks, grab a cuppa, have a scroll and let us know the most unique designs you’ve come […]

Do your bit to push mental health up the Aberdeen agenda – it’s really easy

Mental health has never been more important. And the challenges of COVID-19 definitely don’t help matters. With (statistically) one in every four Scots set to experience mental ill-health at some point in their lives, support is ESSENTIAL. Beyond essential, actually, if there was a word for that. So, what better way to emphasise that it’s […]

Why short print runs are your best friend – forever

We spent a lot of lockdown talking to clients about the availability and importance of short print runs. But, actually, they bring huge benefits during normal operations, too. Here are just a few of the reasons why print runs of between 25 and 50 make our clients well chuffed: Eliminate waste Ordered 500 event flyers […]

Five ways to boost business with your 2021 calendar

Gifting clients branded merchandise is GOOD. Very good, in fact – it’s likely to result in 94% of them remembering your company name for at least six months, according to the BRITISH PROMOTIONAL MERCHANDISE ASSOCIATION.   But if you want to go one step further and smash that six months out of the water, get them a […]

10 things you need to know about SQUAD Snoods

SQUAD SNOODS have been part of the XIC factory for ages now. But as the popular designs fly out and our creatives brainstorm bespoke versions for businesses looking for a safe return to work, we suddenly thought… Did we ever really explain SQUAD Snoods?! Woops! But it’s always better late than never, isn’t it? So, […]

Five ways to make your marketing pack work harder

You’re going to be relying on your sales team more than ever as FIERCE POST-LOCKDOWN COMPETITION kicks in. But clients will quickly see the difference between a salesperson that’s up-to-speed, engaged and confident in their tools, and one who’s just not feeling it. The difference? Having strong marketing materials behind them. Welcome your them back to the […]

How to engage your most important assets: Your Team

Does your back-to-business priority list look a little like this?   1. Sell, sell, sell to clients and prospects. 2. Keep sell, sell, selling to clients and prospects. We hear ya – it’s hugely important to us too. But there’s actually something more important. And that’s selling your brand on your home turf first. That […]

Reopening soon? Here’s what you’ll need…

Reopening soon? Here’s what you’ll need… You may have had an intense affair with digital communication during lockdown but you’re about to fall in love with printed materials all over again. Regardless of your industry, shape or size, bringing back a team, welcoming clients and attracting visitors whilst adhering to government regulations will be tough. And you’ll […]